John Zerafa

Director

John joined VERO in March 2006 from the London Organising Committee for the Olympic Games where he was Head of Government Relations; he held the same position at the London 2012 Olympic bid where he coordinated all high-level political communications for the bid. 

John has extensive consultancy experience in the business of sport and advised Qatar 2022 in its successful bid to host the FIFA World Cup, specifically with regard to media communications strategy, narrative development, speech writing, media handling and training.  He advised Glasgow in its successful bid to host the 2015 World Artistic Gymnastics Championships and his current clients include the Qatar Olympic Committee.

Previously he was Head of Public Affairs at spots development agency Sport England, Public Affairs Manager at broadcaster ITV Digital and was a senior consultant for communications agency Westminster Strategy where his clients included the FA Premier League where John acted as Press officer for the League.  

Prior to his consultancy career, John was an adviser and speech writer to Rt Hon Sir Edward Heath MP, former British Prime Minister.